Strategic marketing · NGScaling

Your customers almost chose you.

They found you. On Google, through an ad, on Instagram. And somewhere between finding you and paying you, they quietly turned around. I find the exact point where they turn around, and I fix it.

Free. 15 minutes. The findings are yours whether we work together or not.

They find you They look The point I find They pay you
Sound familiar?

You've probably watched this happen.

These are real screens from the world your customers decide in.

Google Maps search result showing a competitor ranked above you
A quiet Google Business Profile with old photos and unanswered reviews
ChatGPT recommending three roofing companies, none of them yours
They found you on Google. Then they called the company above you.
Your profile looks quiet. To a stranger, quiet reads as closed.
Someone asked ChatGPT who to hire. It didn't say your name.
Meta Ads Manager showing every campaign below 1.0x ROAS
Klaviyo dashboard showing all email flows off and zero revenue
Shopify analytics showing sales, orders and conversion rate all falling
Your ad made them curious. Your landing page changed the subject.
They wanted it, carted it. Then checkout gave them a reason to wait.
Your emails remind. They don't resolve the hesitation.
If any of these made you wince, that's the review. Find my turnaround point
What I build

Pages built to convert, not decorate.

Fast, clear websites where calling you is the easiest action on the screen, found by Google and recommended by AI.

Product pages that answer the last doubt, checkouts that stop losing the sale, and email flows that sell on their own.

A local business website built to get the call
A coaching website on a phone, built so booking a call is the easiest action
An online clothing store product page built to convert
A supplement brand product page on a phone, built to convert
The mechanism

How you go from losing customers to keeping them.

They find youGoogle, ads, social, AI
They lookWebsite, profile, reviews
Convinced?
They pay youCall · booking · order
No? That's where I come in.Free review finds why · I fix the piece responsible · we measure the change

Three steps on my side: the free reviewthe planthe build, measured. You approve every change before it goes live.

What I fix

Four pieces decide whether they pay you.

Every lost call comes from one of these. Open a card to see exactly what I do about it.

Every lost order comes from one of these. Open a card to see exactly what I do about it.

I repair or rebuild the page your profile and ads send people to. It answers the questions they actually have: do you serve my area, roughly what does it cost, can I trust you. Proof sits exactly where the doubt appears. One action, repeated. You measure it in calls, not compliments.
Fresh photos, regular posts, a reply to every review, the right categories, and a Q&A section written before customers ask. A profile that looks alive reads as open for business. Result: found first in your area, and views that turn into calls.
I make your business quotable: structured pages, the same name, number and address everywhere, real facts machines can cite, and mentions on sources AI trusts. Nobody honest can guarantee a specific answer. I do the work that makes recommendations possible, and measure visibility before and after.
One ad, one matching landing page, one action. Call tracking shows which keywords bring booked jobs, so the budget moves to what earns. Result: lower cost per call from the same spend.
I rewrite the page around the exact doubts your buyers have, with proof placed where each one appears. Reviews next to the claim they support. Shipping and returns before checkout, not inside it. Same traffic, more orders.
I remove the pause points: surprise shipping, forced accounts, extra fields. Then a cart recovery flow that resolves the hesitation instead of just reminding. You see the recovered revenue in Klaviyo, in euros, not opinions.
I build the flows in Klaviyo and write them to one buyer, the same way I run email for a skincare brand doing $500K+ a month with customers mostly over 40. Every flow gets measured against the revenue it makes on its own.
Problem, proof, offer. Creative that speaks to your actual buyer, especially the 40+ customer everyone else ignores, landing on a page that continues the promise. Result: ROAS from fixing the path, not raising the spend.
Not sure which piece is yours? The free review finds it. Get your free review
Where you end up

The goal isn't a nicer website. It's this.

Booked out weeks aheadYour calendar fills up before your competitor's does.
The phone rings weeklyCalls come in from Google, Maps and AI, on repeat.
First pick in your areaWhen someone compares three companies, they choose you.
Revenue while you sleepEmail flows sell on autopilot, every single day.
Carts come backRecovered checkouts turn maybes into paid orders.
More from the same trafficHigher conversion means growth without more ad spend.
Proof

The numbers do the talking.

$500K+
in client revenue I manage, every single month
88 to 263
calls a month for a local client, from their Google profile
9.95%
click rate on their Google Ads, on about $1K a month
2.0 to 4.5
ROAS on Meta for one store, at a lower cost per purchase
26%
of one store's revenue now comes from email, up 121%
Shopify analytics: 682.5K total sales, up 235 percent, with 5,852 orders
Klaviyo business performance: $85,307 attributed revenue, 26.1 percent of total, up 121 percent
Google Ads results: 438 clicks, 4.40K impressions, 9.95% CTR, $1.01K spend
Google Map Pack rankings before and after, from buried to first across the map
Calls from the Google Business Profile rising from 88 to 263 a month
A client message about a new website that customers compliment
A client message about organic traffic up over 60 percent
A client message recommending Nauris after a referral
A client message about conversion rate rising from 2.3 to 3.8 percent
A client message about Meta Ads going from 2.0 to over 4.5 ROAS
A client message about email revenue up around 45 percent

Real screenshots. Real messages. Numbers you can verify on a call.

About

I study how people decide. Then I build where they decide.

My background is Law, Politics and Economics, and it took me to Harvard, invited to debate how artificial intelligence will reshape the next decade, in discussions that included professionals from Microsoft. Useful rooms. But rooms don't move revenue.

What moves revenue is quieter work: understanding why a person hesitates on a page, what makes them trust one business over another, which sentence resolves a doubt and which one creates it. That's my daily work, across AI, strategy and consumer behavior, on marketing responsible for over $500K a month in client revenue.

The thinking is trained. The proof is in the numbers. And the first look at your business costs you nothing.

Nauris Gabranovs, founder of NGScaling

The tools I work in, daily.

Marketing runs on execution. This is the stack behind the numbers.

ClaudeClaude
ChatGPTChatGPT
GeminiGemini
n8nn8n
ShopifyShopify
KlaviyoKlaviyo
Google AdsGoogle Ads
Meta AdsMeta Ads
FigmaFigma
WhatsAppWhatsApp
GmailGmail
CapCutCapCut
InstagramInstagram
TikTokTikTok
Google DocsDocs
Google SheetsSheets
GitHubGitHub
WixWix
WordPressWordPress
WebflowWebflow
FramerFramer
CanvaCanva
Google AnalyticsAnalytics
SemrushSemrush
GetHooked AIGetHooked
HiggsfieldHiggsfield
FunnelishFunnelish
Before you book

Every question, answered straight.

You get the findings on the call, in plain words: what's stopping visitors from becoming customers and in what order I'd fix it. If you want me to do the work, I send a clear plan with pricing. If not, you keep everything and act on it yourself.

No. It's a working session. I share my screen and go through your website, funnel or Google presence live, pointing at specific things. You leave with real findings whether we ever speak again or not.

Then we talk about it. Every recommendation comes with the reasoning behind it, and you know your business better than anyone. Nothing moves forward until it makes sense to you.

Because it starts from your reality, not a template: your visitors, your customers' actual questions, your competitors. And because everything gets measured. If a change doesn't move calls, bookings or orders, we see it and change course.

Then we don't do one. Work is prioritized by impact: the smallest changes that move revenue come first. A rebuild only happens when the foundation genuinely can't carry the fixes.

No. You see and approve every change before it goes live. It's your business, your website, and your name on it.

In the numbers that pay you: calls, quote requests, bookings, orders. Before versus after. We agree on the numbers to watch before any work starts.

Then I tell you that on the review. Sometimes the issue is the offer, the pricing, or capacity. You'd rather hear that in 15 minutes than after months of spend.

Most local clients do. The question is whether it answers your customers' questions, area, timing, rough cost, and makes calling you the easiest action on the screen. Often the fix is targeted changes, not a rebuild.

Yes. Photos, posts, review replies, the Q&A section, categories. For a local business the profile often decides the call before the website is ever opened, so it's part of the same visibility work, not an extra.

Nobody honest can guarantee a specific AI answer. What I can do is the work that makes recommendations possible: structured pages, consistent info everywhere, real facts machines can quote, and mentions on sources AI trusts. We measure visibility before and after.

Daily. Store, product pages, checkout, and the full Klaviyo flow system, welcome, abandoned cart, win-back. If you're on another stack, say so on the review and I'll tell you honestly whether I'm the right fit for it.

That gap is exactly what the review is for. Usually the ad makes a promise the page doesn't continue, or the product page leaves one doubt unanswered. I walk your click-to-checkout path live and show you where people fall out.

Two sides: remove the reason people pause at checkout, surprise costs, forced accounts, extra fields, and build the cart flow that speaks to the hesitation instead of just reminding. Seven of ten carts are abandoned on average; recovering a slice of that is usually the fastest revenue win in a store.

Honestly: it depends what's broken. Conversion fixes can show within days. Google and AI visibility builds over weeks to months. On the review I tell you which your business needs first.

Contact

Find out where your customers turn around.

Three fields, then pick a time that suits you. The review is free, 15 minutes, and the findings are yours either way.

Zero riskFree, no obligation. Worst case, you leave with a list of fixes.
Worth real moneyAudits like this are sold for hundreds. Yours costs 15 minutes.
Proven handsThe same work runs $500K+ a month in client revenue.
Something went wrong. Try again, or email nauris@ngscaling.com directly.

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